Great reads from around the web January 2019
Hi!
Whilst we are busy putting together the first episodes of our debut series we thought we'd share with you some of the best posts we have read in January.
It's so great to see people still keen on sharing what they're learning and trying out with others, if you've got something you'd like to share on The UX Coach podcast, then please drop us a line and we'll shout it out in the next episode.
Don't forget you can subscribe to the podcast on iTunes, Spotify, Stitcher, Overcast... actually wherever you get your podcasts from, and if all else fails, there's theuxcoach.com
A Significant Answer to that Statistical Question
If you've ever had that sinking sensation when your research gets questioned because you only spoke to 20 people at length, then this post is for you. Kelly Moran shares some details on how to turn that around, and why it's important to emphasise that research like this gives you the signals to go look for statistical confirmation within your other feedback channels.
https://towardsdatascience.com/zooming-in-and-zooming-out-9d70e561d609
A Strategic Storytelling Tutorial
Jon Kolko from The Modernist Studio gives us all a schooling in codifying and synthesising user research with the basic tools we all too often forget in favour of over-bloated beasts. Although I thought it was a shame that it all ends up getting printed out onto foamcore, let's face it, we all love to work in the open instead of these tiny screens.
http://www.themoderniststudio.com/2019/01/07/the-mechanics-of-strategic-storytelling/
We use this tool to turn user research into insight very quickly
Following on this theme, UK challenger bank Monzo have put out a post on how they use behavioural analysis matrix to guide prioritisation for improving their products. There are nods to Notion and Airtable in here and some recommendations on what to focus on.
https://monzo.com/blog/2019/02/11/user-research-analysis/
Ethics in Design Research
Extremely considered and insightful post by Reuben from Hello Paper Giant that looks at things to consider when tackling wicked problems, and spaces that you may not be accustomed to.
https://medium.com/@absent/ethics-in-design-research-d43c56fb8952